In an article published by the Harvard Business Review Michael Porter stated, “National prosperity is created, not inherited. It does not grow out of a country’s natural endowments, its labor pool, its interest rates, or its currency value, as classical economics insists”. According to Porter, the answer to consistent innovation by certain companies in certain nations lies in their ability to sustainable strategise, focus upon four broad attributes, constituting what he calls the “diamond of national advantage”. These attributes include factor conditions, demand conditions, related and supporting industries, and firm strategy, structure and rivalry. Therefore, from conventional economics literature, factors of production (land, labour, capital and entrepreneurship) per se remain marginally important on their own, in explaining the prospects of a firm to enter a given national environment and do sustainably well there over the long run. Simply having ...
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